Laneway Festival Campaign

A consistent design used across multiple applications for 2023’s ‘St Jerome’s Laneway Festival’, an annual music festival in Australia.

Mockup: Image by berlionemore_contributor on Freepik

The tone of this music festival I gathered from research is that it’s fun, lively, bright and summery. This gave me a solid design direction for this campaign, which I applied consistently to a billboard, sunglasses case design and a stage backdrop. Seeing live music is my favourite thing to do, and designs like these really align with my creative passions.

Stage Backdrop Design